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Shield, Scope & Arrow
Drawing on photo of Piping Plover footprints, May 27
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You've probably noticed, I write about seeing a lot. As a maker of visual stuffs and a human being trying to make sense of an oddly complicated and shifting space called "life," seeing interesting and beautiful truths and things makes me feel amazing.

I wonder if this has something to do with my dad being a new optometrist around the time I was born. Growing up, when I spoke about things not countable or measurable, he'd call to the concept of perceiving while drawing out the word and with emphasis.

"That is a matter of your pperrceptionnn," he'd counter after I'd said something regarding emotions or ideas. I grew up revisiting whatever I'd said that got that response, to try to discern only the measurable bits.

Not a bad exercise: this practice helped me create a space between my direct perception and feelings and my interpretations. I think this tendency, to count measurables, also serves as a discernment practice, even if it does not represent the entirety of what we can experience as perceptive humans.

Perceiving is mysterious. It carries more than facts.


In optometrist parlance, perceiving is a first layer of cognition that takes place after the eye's cells take in the light, and relay an image to the back of our retina.

Once it is there we can begin to name the thing: chair, tree, orange, sky.

The names we say, the meanings we make, the judgements we call about what we see...well, that process is a bit of mystery, and is supported by personal history, shared language and pattern recognition.


The sky is clear.
The sky is blue.
Red sky at night, sailor's delight.

Looking at a piece of art for a long time can help us see more deeply. Exploring systems that that combine measurables and meaning is a great way to hone this skill too.

So, today, I have a treat.

For the first time I'm featuring a contemporary maker inside this newly dubbed EMM press. Kind of like a magazine piece, but my own way.

I hope you enjoy the article about a fresh system of color perception called Colorscope, created by Alix Toland. Colorscope is a simple, satisfying, and consistent system that marries color, astrology, and meaning to a person's birth-time.

The research she conducted to complete the system includes accurate Colorscopes for over 4000 famous people. You could spend weeks and never touch the depth of this system, yet it's simple enough for a kid to grok in an instant.

Link is below. Enjoy!

With gratitude,
Elizabeth

More Text & Images

Colorscope is a patented system by Alix Toland

Maker Feature: Toland Colorscope

Includes notes on creativity, ai, and inventing new languages with symbols. The Toland Colorscope system1 reflects an individual's labor of love with people, color, astrology, metaphysics, history, geometry, relational dynamics, design, and symbolic language. The system consists of 1728 unique color personality profiles (123) that reflect intuited color assignments mapped to astrological signs and their elemental meanings. Have a look …

Categories: Creativity, Feature, Mommess, Research & Development, Technlogy, Uncategorized, Web Marketing, Work
Colorscope is a patented system by Alix Toland

What's your best marketing plan?

What's your best marketing plan?
Answer: the one you will actually do. No one needs to elaborate any more than this, but I will write like wild anyway because I'm a human who writes, not AI laying out perfect jargon-rich, wicked efficient, or segment and funnel-based marketing scheme to make business owners coo but not necessarily get results like real money in their pockets when …

Categories: Creativity, Mommess, Search Research, Technlogy, Uncategorized, Web Marketing, Writing

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In the days of AI and excessive optimization, mess is leading edge.


Some content here is political, some personal, much of it philosophical, and all of it meant to shine some light into the lives of my readers, because it was written to shine light into mine.

I hope my work stirs your soul, ignites your creativity, and helps you feel connected to all the good things this life can offer. If it doesn't, please promptly forget it!

This work is my soul's calling. If you find value here, or would like to support this effort, please tip or consider a paid subscription.
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POLITICAL ACTION AREA It may be best to plug into your local groups, and show up in the ways you can. Peaceful crowd sizes matter, as does your positive energy and adherence to non-violence.

As for ways to heal a divisive culture: BE KIND TO OUR LANGUAGE by Timothy Snyder: 6 minute video here.

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